The Copy Classroom

A collection of fluff-free copy tips for language education businesses looking to translate their stories into words that work.

Read this post

If I could give you one piece of copywriting advice, it would be to make your message more specific. Read this post to find out how.

8 Ways to Make Your Copy More Specific

Copywriting

READ THIS POST

Brussels city

Read this post

Thinking of starting a blog? Read how we increased one teacher’s web traffic by 4455% with Google-friendly articles.

READ THIS POST

Innovate ELT conference recap Barcelona sky

Read this post

Didn’t get to join me at Innovate ELT this year? Here’s a summary of what I spoke about.

READ THIS POST

Laptop on a desk

Read this post

Forget fluffy freebie advice. This article is jam-packed with proven lead magnet ideas and examples to inspire you.

READ THIS POST

woman sitting at a desk with laptop and notepad

Read this post

Planning your next course launch? Follow this 13-step checklist to prep for your best launch yet.

READ THIS POST

Hey, friend! I'm Lauren. 

And I'm here to share with you everything I know about marketing your language teaching business.

Whether you're a word wizz or you're not even sure copywriting is, I've got you.

Through my done-for-you copywriting packages and my courses and resources, I help you craft copy that sells well, sounds like you and feels good to publish.

TELL ME MORE