The Copy Classroom
A collection of fluff-free copy tips for language education businesses looking to translate their stories into words that work.
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Honestly? Maybe not. Here are 7 questions to help you figure out if a website is a good investment for your language teaching business.
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Get ready to break some grammar rules as we look at how to infuse your copy with personality so it stands out and sells.
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As a lifelong language nerd, I’ve had more teachers than I’ve had pairs of shoes — and I haven’t chosen a single one of them based on their impressive degrees or ‘10+ years’ experience’. Don’t get me wrong — I know these things are important in helping me achieve my language goals. But, frankly, where […]
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Words have the power to boost sales, appeal to a different audience and encourage a desired action. They make the difference between building a thriving community-based brand that attracts the dreamiest of dream clients… and giving up because it feels like nothing’s working. No brand proves this better than the notoriously uncool footwear brand, Crocs. […]
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Asynchronous learning? Authentic materials? Ummm WHAT? It’s time to turn teaching jargon into words your students will understand.
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Hey, friend! I'm Lauren.
And I'm here to share with you everything I know about marketing your language teaching business.
Whether you're a word wizz or you're not even sure copywriting is, I've got you.
Through my done-for-you copywriting packages and my courses and resources, I help you craft copy that sells well, sounds like you and feels good to publish.
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