The Copy Classroom

A collection of fluff-free copy tips for language education businesses looking to translate their stories into words that work.

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teacher starting a language teaching blog

Say goodbye to posting content that expires in minutes. It’s time to invest your energy into reaching a new audience from your blog.

A Step-by-Step Guide to Starting a Language Teaching Blog

Content, Marketing

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Content marketing for language teachers

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Content marketing is key to growing a successful language teaching business. But are you doing it right? Here’s everything you need to know…

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girl writing copy using psychological triggers

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Ever wondered what makes words sell? Here are 6 psychological triggers you can use to write powerful, persuasive messages that sell your online language courses.

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people working on laptops on a table

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Earning trust starts with creating a connection. Here’s how you can connect with your ideal students using nothing but words.

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woman writing copy for an international audience

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Writing clear, compelling copy for an international audience is easier than you think with these handy tricks to follow.

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Hey, friend! I'm Lauren. 

And I'm here to share with you everything I know about marketing your language teaching business.

Whether you're a word wizz or you're not even sure copywriting is, I've got you.

Through my done-for-you copywriting packages and my courses and resources, I help you craft copy that sells well, sounds like you and feels good to publish.

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